Porton Nature Hideouts
INDUSTRY: Travel & Tourism
SERVICES:
Customer Journey Marketing
Design
Amplifying Direct Sales Through Performance Marketing
Nestled amid the vibrant yet competitive landscape of Rovinj, possibly the most contested area in Istria where the strongest players of Croatian tourism compete, Porton Nature Hideouts emerges as a beacon of nature-infused luxury. The synergy of nature, luxury, and sustainable technology tailored to visitors’ tastes presented unique challenges. Facing a rigorous tourism environment and the need to redefine their brand, Porton Nature Hideouts aimed to bolster their direct sales. Blueprint. entered the scene to guide them, leveraging performance marketing channels like Google and META to uplift direct sales in the fiercely competitive tourism sector.
The Goal
As Porton Nature Hideouts grappled with the complexities of an ultra-competitive region, their mission was clear–boost direct bookings and sales in Rovinj using a strategic investment approach and achieve an impressive Return on Advertising Spend (ROAS) — all under the guidance of their esteemed Sales and Marketing Director.
The Challenge
The synergy of nature, luxury, and sustainable technology tailored to visitors’ tastes presented some tough marketing obstacles. Porton Nature Hideouts faced a rigorous tourism environment and the need to redefine their brand.
The Solution
With our deep understanding of performance marketing and the tourism domain, Blueprint. crafted a strategy that involved these actions:
- A Well-Orchestrated Customer Journey. From website optimization to controlled funnel communication, we shaped a digital experience that echoes the core essence of what Porton Nature Hideouts embodies.
- Dynamic Campaigns on Google and META Platforms. By harnessing Google’s potent search capabilities and META’s immersive social media outreach, we paved the path to direct sales success and scalability.
159.12%
Average Order Value increased
18
ROAS
114.46%
Revenue growth
The Outcome
Our collaboration yielded compelling results:
→ Revenue growth of 114.46%.
→ Average Order Value increased by 159.12%.
→ ROAS of 18.
These metrics are more than just numbers; they signify a thriving business model refocused toward direct sales success.
“Exceptional and timely professional support… Blueprint has solidified its role as a pivotal partner in our journey. Their consistent availability and fluid collaboration are commendable. Eagerly anticipating the next steps, I wholeheartedly endorse Blueprint to any establishment serious about elevating their direct sales.”
Mia Vranješ
Next Steps
Our journey with Porton Nature Hideouts is far from its zenith. From curating an avant-garde digital ecosystem to implementing a full creative funnel on Google and META, we remain steadfast in our commitment to scale growth and optimize direct sales. Focusing on SEO will further amplify direct sales, intertwining with our tailored, proactive approach to consistently drive bookings and elevate profit margins year after year.
Conclusion
Our alliance with Porton Nature Hideouts transcends mere numbers. In a demanding backdrop, together we charted a course towards amplified direct sales, where nature’s embrace meets opulent luxury. This accomplishment isn’t merely about strategic moves and metrics; it’s a dream realized, a brand rejuvenated, and a future burgeoning with opportunities.
Ulica Nikole Škrlca 33a
10000 ZAGREB, Croatia
OIB 91967242018
blueprint.hr
